PLAY ABA, LLC
(Promoting Learning Advancement in Youth Through ABA) is a Santa Clara County-based behavioral health agency that specializes in child-centered, modern Applied Behavior Analysis (ABA). The organization serves neurodivergent children aged 18 months to 12 years old on the autism spectrum. Their core philosophy and service layout focus on natural development and family support.
Core Philosophy
PLAY ABA, LLC operates under the core philosophy that learning must be joyful, natural, and intrinsically motivating. Moving away from traditional table-based drills and repetitive flashcard models, the organization views play as a child's natural language and a primary tool for developing life capabilities.
Pivotal Response Teaching (PRT)
Focusing on pivotal areas of a child's development—such as motivation and self-management—to produce widespread improvements across multiple untargeted areas.
Early Start Denver Model (ESDM)
A comprehensive, behavioral early-intervention approach that embeds learning targets into interactive, relationship-based play routines.
Naturalistic Teaching Practices
Tailoring learning targets around the child’s current interests and direct environmental choices rather than a strict therapist-led agenda.
Primary Services Provided
The agency intentionally structure its programs across home and school environments to ensure that newly learned behaviors carry over seamlessly into everyday life.
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One-on-one personalized therapy sessions that integrate interventions directly into daily living routines, self-care habits, and family play structures.
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Behavioral strategies executed within the classroom setting to facilitate peer engagement, instructional following, classroom navigation, and academic independence.
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an in clinic intensive therapy designed to prepare children for preschool or kindergarten
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Harnessing communication opportunities during play to naturally teach expressive language, speech production, and functional requesting.
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Guided instruction centered around increasing personal autonomy, bathroom routines, feeding independence, and self-regulation.
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Target-driven programs built to cultivate social awareness, cooperative group play, turn-taking, and peer interaction.
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Specialized social skills courses designed for older children/young teens.
Insurance
We are in network with Aetna and Blue Shield of CA
For other insurances we can bill your insurance, or supply you with a Superbill
Remember that out of network services may be reimbursed at a lower percentage than in network
Location
Our in clinic services are provided at Cubberley Community Center, Rm D2 4000 Middlefield Rd Palo Alto, CA 94303